Watch: 3 Common Legal Myths New Business Owners Fall For Small business owners, especially new business owners/entrepreneurs, inspire me. They’re risk-takers who break the status quo to do something different. They’re out here chasing dreams, creating new paths, and finding ways to build generational wealth, and I honestly can’t big them up enough.    But even […]

Watch: 3 Common Legal Myths New Business Owners Fall For Small business owners, especially new business owners/entrepreneurs, inspire me. They’re risk-takers who break the status quo to do something different. They’re out here chasing dreams, creating new paths, and finding ways to build generational wealth, and I honestly can’t big them up enough.    But even […]

Not many business owners realize the invaluable asset that a trademark can be to their business. However, as a trademark attorney, this is precisely why I’m usually ready to do backflips and pull out the snack tray when a sauce maker (aka business owner) comes to me about filing one. It tells me they’re getting […]

Not many business owners realize the invaluable asset that a trademark can be to their business. However, as a trademark attorney, this is precisely why I’m usually ready to do backflips and pull out the snack tray when a sauce maker (aka business owner) comes to me about filing one. It tells me they’re getting […]

There’s a lot of talk in these internet streets about what makes a successful business. Everything gets thrown on the table, from marketing to the right people to setting up proper operations.  Although all those answers hold their weight in helping a business owner succeed, none of them hold a candle to what can make […]

There’s a lot of talk in these internet streets about what makes a successful business. Everything gets thrown on the table, from marketing to the right people to setting up proper operations.  Although all those answers hold their weight in helping a business owner succeed, none of them hold a candle to what can make […]

As business owners, it is important to evaluate your intellectual property at the end of the year. Intellectual property (IP) is an important asset for any business, and it is important to take a step back and assess the value of your IP at the end of the year.

As business owners, it is important to evaluate your intellectual property at the end of the year. Intellectual property (IP) is an important asset for any business, and it is important to take a step back and assess the value of your IP at the end of the year.

You are in the shower and that solution to the problem that you have been pondering for weeks finally hits you! But, in the moment, you think that you’ll write it down later or somehow remember it later and that’s how the story ends, right? Nope, you end up forgetting that brilliant idea of yours. […]

You are in the shower and that solution to the problem that you have been pondering for weeks finally hits you! But, in the moment, you think that you’ll write it down later or somehow remember it later and that’s how the story ends, right? Nope, you end up forgetting that brilliant idea of yours. […]

We have all read the headlines that more and more people are starting businesses today than ever before, but one thing the headlines are NOT telling us are the mistakes people make when they launch this new life for themselves. These are the two mistakes that I see people making all the time: Not realizing […]

We have all read the headlines that more and more people are starting businesses today than ever before, but one thing the headlines are NOT telling us are the mistakes people make when they launch this new life for themselves. These are the two mistakes that I see people making all the time: Not realizing […]

I get asked ALL the time: “What should I trademark, Nequosha?” Well, the first thing you should consider trademarking is your brand name. Then, if applicable, your signature course name, and third, any other income-producing assets you may have. Your brand name is undoubtedly your company’s most important asset. This is how you present yourself […]

I get asked ALL the time: “What should I trademark, Nequosha?” Well, the first thing you should consider trademarking is your brand name. Then, if applicable, your signature course name, and third, any other income-producing assets you may have. Your brand name is undoubtedly your company’s most important asset. This is how you present yourself […]

One thing I hear all of the time is: Nequosha, I created it first, doesn’t that count for something?  Well yes and no – my friend. If you wait too long, please be aware that people will steal your idea, your brand, and everything else you leave exposed in your business.  If you do not […]

One thing I hear all of the time is: Nequosha, I created it first, doesn’t that count for something?  Well yes and no – my friend. If you wait too long, please be aware that people will steal your idea, your brand, and everything else you leave exposed in your business.  If you do not […]

When people are entering a business, they are looking for some sort of freedom. Sometimes that freedom is financial. They may want more money or they want more time because of health, family, personal or other reasons to do whatever they want to do. They have the technical skills for their business. For example, a […]

When people are entering a business, they are looking for some sort of freedom. Sometimes that freedom is financial. They may want more money or they want more time because of health, family, personal or other reasons to do whatever they want to do. They have the technical skills for their business. For example, a […]

  What Do You Do If You Get a Chargeback? There are three questions you need to ask yourself if this happens. Do I actually have a policy that supports me in the event that this happens? You need contracts and documentation. You need to have things written down. You need to have a system […]

  What Do You Do If You Get a Chargeback? There are three questions you need to ask yourself if this happens. Do I actually have a policy that supports me in the event that this happens? You need contracts and documentation. You need to have things written down. You need to have a system […]