One thing I hear all of the time is: Nequosha, I created it first, doesn’t that count for something?  Well yes and no – my friend. If you wait too long, please be aware that people will steal your idea, your brand, and everything else you leave exposed in your business.  If you do not […]

​​1. You are being approached by others to sell your goods and/or services. Have you been approached by other individuals or companies that are interested in purchasing your company and/or goods or services? This is a tell-tale sign that your business and the goods or services you are offering are highly sought after, which means […]

When people are entering a business, they are looking for some sort of freedom. Sometimes that freedom is financial. They may want more money or they want more time because of health, family, personal or other reasons to do whatever they want to do. They have the technical skills for their business. For example, a […]

  Contracts are essential to business. You need to have a written contract for goods and services. Depending on what goods or what services you are selling, it may be required. Depending on where you are located, it also may be required under the UCC (Uniform Commercial Code). You may be required to have it […]

    A trademark is a federal protection tool that protects your name, your slogan, your signature sound, signature trade dress color, and many other things as it relates to your business. People seek out trademark protection because they would like to enforce their rights that come with creating something and protecting it such as […]

  What Do You Do If You Get a Chargeback? There are three questions you need to ask yourself if this happens. Do I actually have a policy that supports me in the event that this happens? You need contracts and documentation. You need to have things written down. You need to have a system […]

  Often times as creators we create things and do not protect them and they get stolen. How do I know what is a valuable asset that needs to be protected? There is a whole plethora of things to consider but let’s go through a few things. The look and feel of your business For […]

What is a trademark? A trademark is defined as a word, phrase, or design that identifies your goods or services or of someone else’s. When someone comes to look at you in the market, they will have an identifying something that separates you from others. A federal trademark gives you exclusivity when you have successfully […]

  Don’t do it. Do not do it. Do not do it. No matter how much money you think you are going to make, do not do it. It is not worth the headache and stress. But, if you are going to do it, here are some safeguards you can always have in place and […]

What is an NDA? An NDA is a non-disclosure agreement, also known as a confidentiality agreement. It outlines certain information that is deemed confidential. Confidential means that one party can control what the other party can access and use that confidential information for. The agreement will specifically outline what is confidential and how the receiving […]